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In this tidbit series, we hope to give good insight into the world of digital distribution in a way that is helpful to the filmmaker.
Digital platforms should be treated like online visual media stores, not distributors. For this reason, one should be very mistrustful if a company asks for exclusive license rights. Even when dealing with aggregators, they should only have exclusive rights to get the film onto specific platforms and at most they can ask you to follow specific windows in handling other platforms (By way of comparison, such a request from a brick-and-mortar video store such as Blockbuster would be occasional at best, and then they would pay a lot for that and it would only be for a short window of time, such as six (6) months).

Much of this information can be found within our Digital Distribution Guide, available to our members. For this week, you can gain access to the full Guide by contributing $35 to our IndieGoGo campaign.

June 27th, 2010

Posted In: Digital Distribution, Distribution Platforms

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